Smart routing is an advanced payment optimisation technology that automatically channels transactions through the most efficient processing pathways. By assessing factors such as transaction costs, processing speed, and success rates, smart routing identifies the most suitable acquiring bank or payment processor for each transaction. This method reduces transaction fees, enhances payment processing speed, and decreases the likelihood of payment failures, thereby serving as a valuable asset for businesses engaged in international operations or managing substantial transaction volumes.
In the travel sector, effective routing is crucial for managing payments efficiently within a worldwide customer base. Travel agencies frequently encounter cross-border transactions that may lead to extra charges and delays. By employing smart routing, these issues are alleviated as it intelligently determines the most advantageous route for each payment, thereby minimising cross-border fees and ensuring prompt transaction processing. This approach contributes to a more seamless booking experience for customers, who enjoy swift and dependable payment options. Furthermore, smart routing improves customer satisfaction by maximising payment approval rates, thereby reducing the likelihood of declines that could hinder the booking process, particularly for international travellers.
Smart routing presents various advantages; however, its implementation necessitates a robust technological infrastructure and continuous oversight of payment data. Travel companies need to access real-time data insights to make well-informed routing choices, taking into account success rates, fees, and settlement durations. Furthermore, the integration of smart routing functionalities may require significant technical resources to sustain and modify routing paths in response to the evolving landscape of payment networks and acquirers. Striking a balance between optimising transaction costs and providing a smooth, seamless payment experience can be complex, necessitating ongoing support and advanced monitoring tools to fine-tune and adapt routing rules.
Felloh’s platform provides sophisticated smart routing technology specifically designed for travel companies, enabling them to enhance transaction processing across various regions. By utilising Felloh’s smart routing features, travel businesses can lower transaction costs and increase success rates, thereby offering customers a seamless and dependable payment experience. The platform consistently evaluates transaction data to optimise routing paths, guaranteeing that payments are processed both efficiently and securely. With real-time monitoring and automatic adjustments, Felloh assists travel companies in managing intricate global payment systems, thereby improving both operational efficiency and customer satisfaction on a national and global scale.
Felloh can process transactions across multiple merchant acquirers for a single business. With deep integrations across several providers, Felloh offers consistent data output and manages all front-end payment logic, allowing you to integrate once while gaining access to multiple acquirers.
