Customer authentication is the process of verifying a customer’s identity before approving a transaction. This is essential in preventing fraud and ensuring that payments are authorized by the legitimate account holder.
Authentication is crucial in the travel industry, especially for online bookings where card-not-present (CNP) transactions are common. Strong Customer Authentication (SCA), a requirement under the PSD2 regulation in Europe, ensures that travel merchants verify the identity of the customer through two-factor authentication (2FA).
Implementing strong authentication methods, while necessary for security, can sometimes introduce friction into the booking process. Travel companies must strike a balance between security and a smooth customer experience.
Felloh incorporates AVS, two-factor authentication (2FA) and strong customer authentication (SCA) into our platform. We ensure that travel businesses can meet regulatory requirements while providing a secure payment experience for customers. Our platform helps to minimise friction during the authentication process, balancing security with convenience to improve the overall customer experience. By using Felloh’s platform, travel companies can help protect against fraud while maintaining seamless transaction flows for customers.
.png)
Felloh provides PCI-compliant card processing, partnering with multiple merchant acquirers to offer competitive rates for Visa and Mastercard transactions. You can also choose to accept Amex cards. With real-time transaction data, you’ll see completed transactions instantly in your dashboard.
