Updates
When Fraud Prevention Becomes a Growth Problem
NEWS & RESOURCES
We love sharing our travel expertise, so we're always creating new resources to help travel businesses succeed.

Read our B Corp Annual Impact Report 2022
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1
Automate your manual tasks with AI-powered Software as a Service
You don’t need in-house AI tools to do this, most software providers will be doing the heavy lifting for you
2
Step up your SEO and AI Optimisation (AIO) strategy
Make sure your experiences are easily discoverable in consumer-generated itineraries. If you’ve invested in search engine optimisation (SEO) in the past, a lot of that work will be paying off now, but if not, it’s never too late to tag your images, set meta descriptions and make sure your most important content is machine readable.
3
Experiment cautiously with customer facing AI tools
If you’re not yet using any AI in your business, now is not the time to rip out your search function on your website and replace it with an AI chat bot! As an end consumer you probably know how frustrating it can be to deal with a poorly trained bot. Instead, find a problem you have which is worth solving but not business critical to start learning in a low-risk environment.
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To act on the core belief we share as a company, that all businesses should be a force for good and have a positive impact on their customers, staff, communities and the planet, Felloh became a certified B Corp in November of 2021. One requirement of being a B Corp is publishing regular Impact Reports to mark our progress. Plus - it's just a good thing to do.
We want to share our progress as widely as possible so anybody can see how we are doing and hold us to account if you think we are not doing enough or let us know if you think we are having a positive impact! We are only human so any likes, shares or comments will spur us on to do more.